Welcome to Smarketing mind

Driven by Creativity. Powered by Results

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Hi, I am Shashi Kumar

YOUR DIGITAL GROWTH PARTNER

I’m a former sales professional turned digital marketing Consultant. After working across various industries for over four years, I realized the power of online presence in driving real business results. That insight led me to build Smarketing Mind—a place where creativity meets strategy.

With expertise in WordPress web design, content crafting, industry research, and competitor analysis, I help businesses stand out in today’s crowded digital world. I also specialize in developing detailed buyer personas, ensuring every piece of content speaks directly to your ideal customer.

Sales Roots with Digital Wings

My Transformation into a Digital Marketer

For five years, I sold across industries—products, services, solutions. You name it, I pitched it. Every call was a new lesson in resilience. Every “no” sharpened my understanding of human behavior. I learned to listen more than speak, to read the room (or the Zoom), and to build real relationships. And somewhere between objection handling and client onboarding, I became obsessed with one question:

“Why do some businesses thrive while others struggle—despite great products?”

The answer hit me like a freight train: marketing. Not the billboard-on-a-highway kind, but the modern, smart, digital kind that pulls customers in instead of pushing products out.

The Shift: Embracing the Digital Wave

Once I realized that online presence wasn’t just important—it was everything—I knew I had to pivot. I rolled up my sleeves and dove into the digital world headfirst. What started as curiosity soon became craft.
I am upskilled in Web Design, mastering tools like WordPress and Wix to help brands look sharp online. I learned Search Engine Optimization (SEO) to make sure those beautiful websites were found by the right people. Then came Social Media Marketing (SMM) and Paid Ad Campaigns, where I discovered the magic of blending creativity with strategy to drive real business results.
Digital marketing wasn’t just a career shift—it was a calling. It allowed me to combine my sales instincts, my creative brain, and my storytelling flair into a powerful value proposition for businesses.

Why I Do What I Do

Today, through Smarketing Mind, I help small and medium businesses—especially in tier 2 and tier 3 cities—get the visibility, leads, and growth they deserve. I believe every business has a story worth telling, and I’m here to help them tell it—with websites that convert, content that captivates, and campaigns that actually work.

What Sets Me Apart?

And most importantly, I don’t see clients as “accounts.” I see them as partners in a shared success story.

Looking Ahead: The Mission

My mission is simple: To help businesses grow online by blending the art of storytelling with the science of digital marketing. Every project I take on is an opportunity to connect, to inspire, and to drive meaningful results. I’m constantly learning, experimenting, and evolving—because that’s what growth looks like. So, if you’re a business owner who’s tired of being invisible online, or a fellow dreamer trying to make your mark in the digital space—let’s connect. Because your story deserves to be seen, heard, and felt—by the right people, at the right time.